Contract Associate Marketing Manager
Job Description
Associate Marketing Manager
Working closely with the datacentre category team, this role incorporates business and marketing strategy with planning and delivering impactful and experiential marketing campaigns. You will use business acumen to balance the needs of the company, datacentre category partners, solutions and services to drive incremental pipeline and investment objectives, whilst simultaneously keeping a sharp eye on cost, value and ROI.
Responsibilities will include but not be limited to;
- Lead Generation – build a pipeline of activity for datacentre partners
- Partner Planning – develop marketing plans leverage the full marketing mix
- Budget – Pitch plans to partners to secure necessary budget, ensuring all activity is compliant for funding claims, and monitor cost/value
- Content – work with stakeholders to create compelling content/storytelling
- Analysis – Collate, measure and analyse results of all campaigns making ongoing recommendations for future campaigns to drive optimum ROI
- Campaign Management – project manage all stages of partner marketing and ensure effective implementation of all plans from conceptualisation stage.
- Compliance – ensure a comprehensive understanding of aligned partner marketing schemes and guidelines, ensuring compliance at all times
- Funding Claims – Work with the Marketing Operations team to ensure all MDF claims have required Proof of Executions, Proof of Cost and Proof of Performance, and that the claims are submitted in a timely manner, ahead of deadlines to ensure zero exposure to the business
- Relationships – Maintain strong relationships with key stakeholders, Partners and Suppliers
- Agency Management – work with approved marketing agencies to help drive best practice and best value
What you will need to succeed:
- Either Bachelor’s Degree in marketing/business discipline or a minimum of 3 years’ experience in the IT channel for a partner/reseller across marketing, category management, sales or partner management.
- Proven track record of Partner Marketing strategies and investment models
- Evidence of managing virtual teams across a broad set of stakeholders in a manner that holds individuals accountable in order to deliver to objectives
- Strong ability to listen, translate and articulate requirements
- Planning, organisation, reporting and problem solving skills with attention to detail
- Commercially aware with a keen analytical eye
- Digital marketing, events management, copywriting
- History of managing multiple projects/deadlines simultaneously; ability to set priorities and be comfortable/flexible in changing environments; proven track record of taking ownership
Technical Skills:
- Microsoft productivity suite – O365, Teams, SharePoint, Word, Excel, PPT, BI
- CRM/Marketing Automation experience an advantage (especially HubSpot)
- Adobe Creative Suite would be advantageous but not essential
Randstad Business Support acts as an employment business when supplying temporary staff and as an employment agency when introducing candidates for permanent employment with a client. Randstad Business Support is an equal opportunities employer and decisions are made on merits alone.
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